Home Depot Affiliate Program: A Complete Guide For Beginners In 2024

Home Depot Affiliate Program


Are you looking for a way to earn money by promoting products from one of the largest home improvement retailers in the world? If so, you might be interested in joining the Home Depot affiliate program.

This program allows you to earn commissions by referring your audience to Home Depot’s website, where they can find thousands of products for their home improvement projects. Whether you are a DIY enthusiast, a professional contractor, or a home decor blogger, you can find products that match your niche and audience.

In this article, I will explain how the Home Depot affiliate program works, how much you can earnhow to join, and how to promote their products effectively.

What is the Home Depot Affiliate Program?

The Home Depot affiliate program is a partnership between Home Depot and online publishers, such as bloggers, website owners, influencers, and content creators.

The program allows affiliates to earn money by promoting Home Depot products on their online platforms.

The Impact Radius affiliate network manages the Home Depot affiliate program, so you will need an Impact.com account to apply.

Once you are accepted into the program, you will get access to a dashboard where you can generate your affiliate links, track your performance, and request your payouts.

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how the Home Depot affiliate program works

The Home Depot affiliate program is a great way to earn commissions by promoting products from one of the largest home improvement retailers in the world.

As an affiliate, you will have access to various tools and resources to help you create and optimize your content, such as banners, text links, product feeds, and tracking reports.

Home Depot affiliate program

You can also choose from a wide range of products that suit your niche and audience, such as toolsappliancesfurniturelightingflooring, and more.

To join the Home Depot affiliate program, you need to have a website or blog that is related to home improvement, DIY, or design. You also need to apply through their affiliate network, Impact Radius, and agree to their terms and conditions.

Once approved, you can start adding Home Depot affiliate links to your content and earn commissions for every qualified sale that you generate. The commission rate varies depending on the product category, but it can range from 1% to 8%. The cookie duration is 1 day, which means that you will earn a commission if the customer purchases within 24 hours of clicking your link.

The payment threshold is $50 for a direct deposit and $100 for a mailed check, and the payments are made monthly.

The Home Depot affiliate program is a lucrative and easy way to monetize your website or blog, as long as you provide high-quality and relevant content to your audience.

You can also benefit from the brand recognition and trust that Home Depot has among its customers, as well as the seasonal promotions and offers that they run throughout the year.

If you are interested in joining the Home Depot affiliate program, you can sign up here.

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How much can you earn with the Home Depot affiliate program?

The Home Depot affiliate program is a way for website owners, bloggers, and influencers to earn money by promoting Home Depot products on their online platforms. If you join the program, you’ll get access to unique links and banners that you can use to direct your audience to Home Depot’s website. When someone clicks on your link and makes a purchase, you’ll receive a commission from Home Depot.

The commission rate varies depending on the product category and the number of sales you generate. According to the Home Depot website, the commission rates are as follows:

  1. 3% on products, mobile, and buy online, pick up in-store orders
  2. 2% on appliances
  3. 8% off select home décor products

The more you sell, the more you earn. However, there are some exclusions and limitations to the program. For example, you won’t get commissions on gift cards, installation services, custom-created products, select special orders, or in-store purchases. Also, the cookie duration is only one day, which means that you’ll only get credit for sales that occur within 24 hours of the click.

how to join the Home Depot affiliate program

The Home Depot affiliate program is a way to earn commissions by promoting Home Depot products on your website or blog. You can join the program by following these steps:

  1. Visit the Home Depot affiliate page and click on the “Join Now” button.
  2. Fill out the application form with your personal and website details. You will need to create an Impact Radius account if you don’t have one already.
  3. Wait for the Home Depot team to review your application and approve or reject it. This may take up to 48 hours.
  4. If you are approved, you will receive an email with your login credentials and access to the affiliate dashboard.
  5. From the dashboard, you can generate and copy your unique affiliate links, banners, and widgets to place on your website.
  6. Whenever someone clicks on your affiliate link and makes a purchase within 24 hours, you will earn a commission based on the product category and the order value. The commission rates range from 1% to 8%.
  7. You can track your clicks, conversions, and earnings from the dashboard. You will also receive monthly reports and newsletters from the Home Depot team.
  8. You can request a payout once you reach the minimum threshold of $50 for direct deposit or $100 for mailed check

How to Promote Home Depot Products Effectively

Now that you know how the Home Depot affiliate program works, let’s see how you can promote their products effectively and increase your conversions and commissions.

Here are some tips and strategies that you can use:

  1. Understand your audience: Know your readers’ hobbies, their passions, and their pain points. Find out what kind of products they are looking for, what problems they are trying to solve, and what benefits they are seeking. This will help you choose the right products to promote and tailor your content to their needs and interests.
  2. Showcase the products: Use high-quality images and videos to showcase the Home Depot products. Visuals can help you attract attention, demonstrate value, and inspire action. You can use the images and videos provided by Home Depot or create your own using their products.
  3. Share personal experiences: People often connect more with personal experiences than with generic information. Share your own stories, testimonials, or case studies of how you or someone else used Home Depot products and what results you achieved. This will help you build trust, credibility, and rapport with your audience.
  4. Provide value: Offering reviews, advice, or how-to guides related to Home Depot products can help you provide value to your audience and position yourself as an authority and a helpful resource. You can also compare the Home Depot products with other alternatives, highlight their features and benefits, and answer common questions or objections that your audience may have.
  5. Use calls to action: Don’t forget to include clear and compelling calls to action in your content. Tell your audience what you want them to do next, whether it is to click on your link, visit the Home Depot website, or buy the product. You can also use incentives, such as discounts, coupons, or bonuses, to motivate your audience to take action.
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Tips and Best Practices for Home Depot Affiliates

To increase your chances of success as a Home Depot affiliate, here are some tips and best practices to follow:

  1. Choose the right products to promote: You should promote products that are relevant to your niche, audience, and content and that offer value and quality to your readers. You should also check the product ratings, reviews, and availability on Home Depot’s website and avoid promoting products that are out of stock, discontinued, or have poor feedback.
  2. Use deep links: You should use deep links to direct your readers to the specific product page on Home Depot’s website, rather than the homepage or a generic category page. This will increase the conversion rate and the user experience, as your readers will find the product they are looking for faster and easier.
  3. Disclose your affiliate relationship: You should disclose your affiliate relationship with Home Depot on your website or blog and inform your readers that you may earn a commission if they buy something through your affiliate link. This will increase your credibility and trustworthiness, and you will comply with the FTC guidelines and the Home Depot affiliate program terms and conditions.
  4. Track and optimize your performance. You should use the tools and reports provided by the Impact Radius affiliate network to track and analyze your performance as a Home Depot affiliate. You should monitor your traffic, clicks, conversions, commissions, and other metrics and identify what works and what doesn’t. You should also test different products, links, placements, and strategies and optimize your website or blog accordingly.

🏪 Notice!
If you are ready to join the Home Depot affiliate program and start earning commissions, click here to apply now and get access to your dashboard and affiliate links.
           START NOW           


The Home Depot affiliate program is a great opportunity for anyone who has a website or a blog in the home improvement niche. You can promote thousands of products from the world’s biggest home-improvement retailer and earn commissions for every sale you generate.

To promote Home Depot products effectively, you need to understand your audience, showcase the products, share personal experiences, provide value, and use calls to action.

By following these tips and strategies, you can increase your conversions and commissions and make money online with the Home Depot affiliate program.


Are you ready to take the plunge? Visit the Home Depot affiliate program to begin your application and join the legions of affiliates building their success stories.

Please share your experiences and questions below, and let’s grow together in the vast and exciting affiliate marketing world!

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